Will Microsoft Edge soon mount a genuine challenge to Chrome?

New data suggests  Microsoft Edge  is slowly beginning to lure users away from  Google Chrome , which has had a stranglehold on the  web browser  market for years now.

According to the  latest figures from Statcounter , the Microsoft Edge market share exceeded 4% for the first time ever in November, cementing the browser’s place as the world’s third most popular service (behind only Safari and Chrome).

The only major browser to lose market share last month, meanwhile, was Google Chrome, which is now responsible for 64.04% of  web  activity, down from a peak of 65.27% in the summer.

Microsoft Edge vs. Google Chrome

Of course, the gap between Microsoft Edge and Google Chrome remains massive, and the latter won’t fall from the top spot any time soon.

However, Microsoft will nonetheless be encouraged by the performance of its new flagship browser, with which it hopes to regain a foothold in the browser market after the infamous decline of Internet Explorer (which was once used by 95% of netizens).

Since the new Chromium-based Edge went live last year, its growth has been fueled in large part by the retirement of Edge Legacy and Internet Explorer, whose users Microsoft carefully funnelled towards its new service. To maintain this rate of growth, however, the company is tasked with figuring out how to lure people away from the likes of Firefox, Safari and Chrome.

In recent months, Microsoft has been aggressive in its attempts to push Edge, both  leveraging the large Windows 10 and 11 install base  to boost its user numbers and making it  more difficult to switch default browsers  (although it has since  retreated a little  on its position).

The company has also delivered a consistent stream of new features for the browser, ranging from new  Microsoft 365  integrations to tools designed to help users  save money  in the run-up to Christmas.

After  overtaking Mozilla’s browser  in the rankings for the first time in July, Edge now appears to be successfully padding out its user base with converts from Chrome. Admittedly, progress is slow, but the signs are positive for Microsoft.

TechSavvi offers advanced cybersecurity services to protect your business from these type of attacks.

The post Browser wars: Microsoft Edge is beginning to steal users from Google Chrome appeared first on .